Reviews
Customer Testimonials
Hometown business since the 1870’s. Top notch customer service. Selection of jewelry is not big city tremendous. And the styles tend towards middle of the road. There’s no big inventory of cutting edge wacky ultra-modern designs here. What they carry is good quality at fair prices.
Bambie, the spouse, purchased a $1000 ring that she wore for just 24 hours when she decided that it was not comfortable. We returned, explained the discontent and our money was promptly refunded. There was nothing else in the display cases of similar style that called out. The search for a topaz & diamond ring continues.
Highly recommended on the strength of the wonderful employees.
Tom S.
Kenwood, CA
July 30, 2016
I can’t say enough good things about this business. Right after DOMA’s repeal, my partner and I put it into high gear to put together a wedding. We did not have a lot of money to spend on rings and were worried we would not find anything. We even considered just going to a stand in the mall (shudder)
Enter Leslie. We sheepishly walked in, and she made us feel so comfortable and she was so warm. We looked at a wide range of rings in our price range, and after much flutter, ended up picking the same design. They were custom made and could not be more beautiful. Never once did we feel pressured to spend beyond our range.
Leslie, you made this potentially anxiety provoking situation something exciting, fun and sacred.
This is what good business is.
Matt C.
Rohnert Park, CA
September 21, 2013
I recently got married and I had my wedding band custom made here. Morgan helped me through every step of the way. Very easy and quick process. Morgan is Professional and very quick at answering my questions. Very pleased with the way my wedding band came out. The diamonds are so sparkly. I would definitely recommend ER Sawyers for any jewelry needs.
Rosa
January 25, 2026
First off this Jewelers is the bomb!! Second Starla is the best of the best! She really knows what she is doing and gets things done lightning fast. I love the store and the staff…..I will never go to another Jewelry store EVER thanks to Starla!!
Jennifer S.
Santa Rosa, CA
February 14, 2012
Such a nice, tidy store tucked away in 4th Street–a pleasant surprise. I recently visited this shop to have a gold signet ring engraved–or should I say re-engraved. I was assisted by Morgan, a quite knowledgeable young lady who helped me with font selection and gave me valuable advice about what I could expect re machine engraving vs. hand-engraving. She and Leslie did an excellent job for me and were communicative, cheerful and enthusiastic. These are the kinds of things that will keep me coming back in the future.
Larry Gilbert P.
Petaluma, CA
December 18, 2015
Went in hoping to find out a little more about a pocket watch that we inherited. The gentlemen was very kind to actually open it up and see if the inside of the back had any markings to tell what type of metal it was and what to properly clean it with.
He was impressed the inside was impeccably clean. It had been in a display case but worked beautifully.
Found out it was no metal of significant value and even gave me a polishing cloth to clean it with.
Although we didn’t purchase anything their customer service was on point as if we were making a large purchase.
Will consider them in the future of our jewelry needs.
Danielle F.
Santa Rosa, CA
November 25, 2012
If I could give ER Sawyer 6 stars I would!! Leslie Griswold is wonderful!! I don’t know full details of the engagement ring process, but Leslie and my fiance (now husband) went above and beyond choosing the perfect diamond and custom setting to surprise me with on our engagement.
Leslie makes us feel like her only customers! We chose our wedding bands with her as well. She even text me a couple weeks before our wedding day (yes, she remembered our wedding day!) as a reminder to bring the bands in for cleaning and inspection prior to our destination wedding. WHAT??? Is she my maid of honor?? She’s amazing. I also text her back asking for a surprise engraving 10 days before our wedding and she got it done right away.
Shop local, its SO worth it. Thank you Leslie and ER Sawyer, you are our jeweler for life and we have been recommending you to everyone!
Breauna C.
Sebastopol, CA
February 5, 2016
My wedding ring needed to be resized. I did some research and found ER Sawyer is the only jeweler in town that is part of the American Gem Society. My husband and I didn’t feel comfortable to leave it with just ANY jeweler (especially since my husband put in quite a bit of money for it). It gave me confidence that I was giving my ring to a jeweler that adheres to an ethical standard and that I know they will do the work right.
Judy was very helpful. After she measured current ring size and put in the work order, she took the time to answer all my questions and show me some pieces they offer. It also gave me a chance to get to know and see for myself why the other yelpers gave this place positive reviews. I had a pleasant experience just to even browse around this store and not feel pushed to buy.
I received the ring about a week and a half later. The ring fits beautifully and looks perfect! I’m happy I can start wearing it again. I would definitely come here again in the future. (Maybe I’ll convince my husband to get my engagement ring re-set here for our wedding anniversary… wink wink).
M J.
Santa Rosa, CA
May 21, 2011
Classy, Personal and Efficient are all words that describe ER Sawyer Jewelers.
My mother-in-law recommended this local shop to my sweet husband for my engagement ring. My husband told me that Leslie worked so well with them. She helped them find the perfect ring to match with the grandmother’s ring that I was also getting. Leslie even texted my husband in the winter months to make sure that the ring was still fitting. I love the thoughtfulness and personal touch of this kind deed.
When I took my rings in to get cleaned and soldered before the wedding, Leslie was so sweet and helpful. You can tell that she enjoys her job and getting to know her customers. When I picked up my ring after it was soldered together, she mentioned that she wanted to see wedding pictures next time that I was in. So almost 1 year later, I went to get our rings cleaned for our 1 year anniversary and I brought my wedding album to show her. She happily stopped her work to sit with me and to genuinely enjoy the album. I am grateful that my husband chose my ring from this shop.
P.S. (If you do go in and Leslie is helping someone else, she might not greet you until she is done with her current customers, but that’s because she gives 100% attention and love to the customers that she is working with in that moment). I am thankful for her great customer service.
Stephanie G.
Petaluma, CA
June 28, 2016
Love them!! Selection is great. Personnel is helpful courteous and kind, repairs are quick and easy. I wouldn’t go anywhere else for jewelry.
Lee B.
Santa Rosa, CA
November 29, 2016
Get in Touch
For over 140 years, the Van Dyke Family has served the jewelry needs of Sonoma County. So when you need assistance selecting a one-of-a kind engagement ring, repairing a family heirloom, or choosing a new time piece, turn to the experienced E.R. Sawyer Jewelers team for help.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.